Artemis Travel

Rethinking Holiday Accommodation Websites

  • Business System

Overview

In the summer of 2010, we began our partnership with holiday accommodation specialists Artemis Travel. With an extensive portfolio of property rentals across Turkey, Cyprus, and the Costa Del Sol, Artemis needed a digital partner to improve its online presence and make it easier for customers to book. Over our decade-long partnership, we worked with Artemis on everything from website design and hosting to email marketing and in-resort print materials.

  • Decade-long partnership, starting in 2010
  • Responsive booking websites built for accommodation in Turkey, Cyprus and Costa Del Sol
  • One of the first mobile-friendly booking journeys in the sector, ahead of most competitors
  • Grew into a bespoke business system for bookings, management and accounts

The Challenge

Artemis offered a date-driven way to book holiday accommodation, letting customers choose from thousands of properties and book flights separately. As the business grew off the back of their website, so did the admin behind it. By the time we started work on their business system, Artemis was managing over 3,500 apartments and villas across four countries, all inside spreadsheets. Their UK head office and in-resort staff needed one easy-to-use system that brought bookings, property management, and accounts together and could automatically pull in bookings from third-party vendors like Hotels4U and Thomas Cook.

The Result

We built a bespoke management system that combined bookings, property management, and accounts into a single web panel, accessible to both the UK head office and in-resort teams. It automated the manual work that was eating into Artemis’s week, connected directly to their payment and accounting tools, and gave owners, resort teams, and cleaning staff their own logins so everyone could see exactly what they needed to see, without more spreadsheets or phone calls.

600% increase in booking conversions after launching a mobile-friendly booking journey
20 hours a week admin time saved by replacing spreadsheets with one unified system
3,500+ properties managed across four countries through the new system

Since the launch of our new system, our business has been transformed. We no longer spend hours updating spreadsheets, and we can provide much better service to the owners of the properties we manage. We have seen a significant rise in bookings and turnover and a drop in costs as staffing needs have changed significantly.

Nigel Harris Operations Director

What We Did

  • Designed and built two responsive websites for booking holiday accommodation
  • Delivered one of the sector's first mobile-friendly booking journeys
  • Designed a bespoke business system unifying bookings, management and accounts
  • Integrated the system with SagePay for invoice and booking payments
  • Integrated the system with Xero Accounting
  • Built automatic contract renewal notifications for owners and resorts
  • Set up owner logins for viewing booking calendars
  • Added booking extras management, such as car hire and cots
  • Set up individual logins for cleaning teams to view vacated properties
  • Built commission reporting for owners and travel vendors
  • Produced supporting print materials, including brochures and flyers
  • Provided ongoing website hosting and email marketing support

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